Local-Church Communicators School
Developed especially for local-church communicators and pastors, this one-day event will expose you to some of the latest technology and practices in the communications industry. This event will take place Wednesday, March 7, at Haddonfield United Methodist Church, 29 Warwick Road, Haddonfield, N.J. 08033.
Rev. Art McLanahan & Steven Adair
How can you reach more people by streaming your worship service via Facebook? Art, the communications director in the Iowa Conference, and Steven, social media marketing expert with United Methodist Communications, will help you get started by explaining the equipment and strategies you’ll need to stream with good quality on Facebook Live.
Why podcasting? Who’s listening? Join Paul Barnett, assistant producer of The Thread media blog from Princeton Theological Seminary and podcast production intern with the Greater New Jersey Conference as he explores a brief account of podcasts, some of our favorite podcasts and what keeps us listening, some technical information for effective podcasting, and what all this means for a ministry thinking of starting a podcast
Rev. Chris Heckert
A communication audit comes before strategic planning and helps the church take inventory of existing communication channels and deal with questions of its primary audience, content, work-flow, etc. A communication audit helps tailor bulletins, website, and emails to the right audience and to reveal what new channels are needed to connect with missing audiences.
Grow Your Church for a Buck and Minute a Day
Rev. Wil Ranney
Wil is an ordained deacon in the United Methodist Church who specializes in technology ministry. He helps churches, pastors, and social entrepreneurs to leverage the Holy Spirit through techniques pioneered by internet startups. Wil’s “startup ministry” is called Aboundant. He will talk about how Facebook recently reduced the minimum advertising buy from $5 to just $1 a day, and for most churches that will be enough to grow your church! You’ll learn how to setup a hyper-targeted Facebook ad to reach those going through life-changes, like moving into your town, starting a family, or even having lost a loved one, a relationship, or a job. Facebook is just part of the equation, you’ll also learn how to make sure you show up prominently in Google searches, both with ads, good SEO, and the right website components. You’ll learn how automate much of this, and we’ll break down the rest into manageable chunks you can fit into your weekly schedule.
Nate Smith works for the Susquehanna Conference handling all their Information Technology needs. Before working for the conference he was a systems and security specialist. When he isn’t at work, he enjoys family time, testing out any of the new electronic gadgets or dressing up for Comic Con.
Rev. Adam Weber
Adam is one of the pastors at a church called Embrace, a 10-year-old church that has grown to six campuses and more than 4,000 people in weekly attendance, and it is still growing. In 2013, 2014 and 2015, Embrace was listed as one of the fastest-growing churches in America according to Outreach Magazine. Adam was recognized as one of youngest lead pastors. Adam will share about his church’s journey and the importance of a church’s website.
Church Like Pixar
Our keynote speaker will talk about concepts behind running the local church like Pixar. His workshop will share tips on how to build a world-class creative environment that fosters the making of disciples for Jesus Christ. Among the characteristics Len says the church can borrow from Pixar: Be technically outstanding, understand what makes a story compelling, play to an audience of all ages, innovate in multiple areas, and invite everyone to take part.
Our Schedule for Wednesday, March 7
- 11 a.m. – registration
- 11:30 a.m. – Welcome and prayer
- Noon – Lunch and group discussion about “cool tools”
- 1 to 1:50 p.m. – Choose from four workshops: Communications Audit, Facebook Live, Podcasting or Church Like Pixar
- 1:50 to 2 p.m. – Break
- 2 to 2:50 pm – Choose from four workshops: Church Online, 2018 Tech, or Marketing Automation
- 2:50 to 3 p.m. – Break
- 3 to 3:50 p.m. – Choose from four workshops: Communications Audit, Facebook Live, Podcasting or Church Like Pixar
- 3:50 to 4 p.m. – Break
- 4 to 4:50 p.m. – Choose from four workshops: Church Online, 2018 Tech, or Marketing Automation
- 5 p.m. – Wrap-up and next steps